Blogging for Money – Traffic

I have heard it said many times, “Content is KING”. I tend to argue with that statement though, traffic is the real king in this online world. Great content, even good content, is important, but if you don’t have traffic content doesn’t mean anything.

Traffic is definitly proportional to the amount of money you will make online. The more traffic, the more money, yes it is that simple. How much more money will depend on a lot of factors though.

  • Relevant advertising
  • Good Content
  • Website Design
  • Topic of Website
  • Domain name

These factors and more will determine how much money you will actually make from a website.

Traffic is another factor is this game of making money. Just any traffic won’t do however, the traffic must come from a source which gives the best chance for ad clicks. “Which traffic is that”, you ask? That answer gets complicated.

  • Search Engines
  • Social Websites
  • Advertising
  • Word of Mouth
  • Commenting
  • Link Exchanges
  • Web Directories
  • Article Websites

These are just a few sources of traffic for your website. All traffic isn’t made equal though, traffic can greatly increase or decrease the amount of money you make depending on the type of traffic.

If the traffic coming to your website isn’t relevant to your topic, they are going to leave and not make any money for you. If the traffic is just people surfing around the web reading, the chances of them clicking on ads are also little. Where to get relevant traffic will depend on the niche/topic of your website.

For example, lets say you have a blog on the tricks and tips to building model ships. Everything is setup beautifully on your website, even your ads are all relevant to building or the sale of model ships. You have a great site, great content, and a great design.

Where are you going to get your traffic? Search engines will provide a lot of traffic but only weeks after you get setup, search engines take time to get indexed and ranked, you will get very good traffic but time can be weeks to months down the road.

Social websites are a very quick way to get traffic. The key to social traffic is finding groups and communities which would love your website. Just any old social traffic won’t do, they must have an interest. So joining a group on the building of model trains will be just like joining a group on collecting rusted yard junk, the traffic won’t come to you.

Advertising is a great way to get traffic if you are willing to spend the cash. Unless you are paying someone to write the ads or are experienced in ad writing, it isn’t a place to start. You will spend a lot of money learning the ropes if you don’t know what you are doing, or at least the basics. It is something to think about later.

Word of Mouth is a great way to get traffic since relevant traffic is talking to relevant traffic about your site and recommending it. Like search engines though, it takes time. Web Directories and Link Exchanges are the same way, they take time to build up links and get relelvant traffic.

Commenting, a great way to get quick traffic. It takes time to locate and comment on websites and blogs that are relevant to your topic, but the traffic will be good relevant traffic.

I have just covered in brief a few ways to get traffic. Traffic isn’t something you get overnight, it has to build over the course of time. The hardest part in getting traffic is giving it time to happen. First time bloggers will spend days building a blog and then expecting it to get flooded with traffic all in a week. When they find out that their dreams of instant success isn’t going to happen, depression sets in and the blog is ignored and then shutdown.

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Sara East

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